Objections aren't rejections - they're conversations. Here's how to handle the most common ones.
"Not interested"
Response: "Appreciate the honesty. Mind sharing what would make it interesting? I promise not to keep bugging you."
Why it works: Shows respect, seeks feedback, leaves door open.
"We already use [competitor]"
Response: "Good to have something that works. Out of curiosity, is there anything you wish it did better? We've helped companies switch when [specific differentiator]."
Why it works: Acknowledges choice, probes for gaps, positions alternative.
"Not the right person"
Response: "Thanks for letting me know. Who would be the right person to talk to about [specific topic]? Happy to mention you sent me their way."
Why it works: Gets referral, uses their name as intro.
"Send me more info"
Response: "Happy to. What specifically would be most useful - [option A], [option B], or something else? Want to make sure I send the right thing."
Why it works: Qualifies interest, continues dialogue, doesn't just dump info.
"No budget"
Response: "Totally understand. When does budget planning happen? We've also helped companies like [similar company] with [smaller scope/phased approach] to get started."
Why it works: Identifies timing, offers alternatives.
"Call me in [timeframe]"
Response: "Will do. Just so I can be prepared - what specifically would make that conversation valuable?"
Why it works: Confirms interest, gathers intel.
"Not a priority right now"
Response: "Makes sense. What is the priority right now? Sometimes [your solution] helps with [related priority]."
Why it works: Pivots to their priorities, finds connection.
Key Principles
Acknowledge their position. Ask questions to understand. Offer alternatives. Know when to back off.